What Do British People Call Thongs? A Guide for Irish Shoppers
By Aisling O'Donnell Jun 22, 2026 0 Comments

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You’ve just landed in London or maybe you’re scrolling through a UK online store from your couch in Dublin. You see the word "thong" next to a pair of sandals with a strap between the toes. If you’re like most people here in Ireland, your first thought isn’t about beachwear-it’s probably a confused double-take. In Ireland, that specific type of sandal is universally known as a "flip-flop." The word "thong," when used alone, refers almost exclusively to underwear. This linguistic clash is one of those classic moments where crossing the Irish Sea feels like crossing into a different country.

It’s not just about avoiding embarrassment at the checkout counter in Boots or Marks & Spencer. Understanding these naming differences helps you shop smarter, whether you’re buying summer essentials for a trip to Brighton or stocking up on everyday shoes for the family back home in Cork or Galway. Let’s clear up the confusion once and for all.

The Great Sandal Misunderstanding

In the United Kingdom, the term "thong" has been used since the mid-20th century to describe open-toed sandals with a Y-shaped strap. It comes from the Old English word "þweng," meaning a strap or band. So, when a Brit says they’re wearing thongs to the pub garden, they mean their feet are exposed, not their undergarments.

Here in Ireland, we stick firmly with "flip-flops." You’ll hear it everywhere-from the streets of Temple Bar to the beaches of Howth. If you ask for "thongs" in a shoe shop in Grafton Street, the staff might look at you strangely before assuming you mean swimwear bottoms. It’s a small difference, but it matters when you’re trying to find comfortable footwear for a day out walking the Cliffs of Moher or browsing the markets in Limerick.

UK vs Ireland Footwear Terminology
Item Description UK Term Irish Term
Sandal with toe strap Thong Flip-flop
Canvas sneaker (flat sole) Plimsoll / Trainers Trainers / Sneakers
Rubber rain boot Gumboots / Wellingtons Wellies
High-top basketball shoe Hi-tops Hi-tops
Slip-on casual shoe Moccasins Moccasins / Slip-ons

Why Does This Difference Exist?

Language evolves differently across borders, even short ones. The UK’s use of "thong" for sandals likely stuck because it described the physical shape of the strap. Meanwhile, Ireland, with its strong cultural ties to both Britain and America, adopted the American term "flip-flop," which mimics the sound the shoe makes when you walk. This phonetic naming convention is common in many English-speaking countries outside the UK, including Australia and New Zealand, though Australians also use "thongs"-adding another layer of confusion if you’re traveling around the Commonwealth.

For us in Ireland, sticking with "flip-flops" keeps things simple. It’s a term everyone understands, from teenagers in Dundalk to retirees in Kerry. When you’re talking about summer fashion, clarity is key. No one wants to explain why they bought underwear instead of sandals after a quick trip across the border to Northern Ireland or down to England.

Flat lay of flip-flops, wellies, plimsolls, and moccasins

Shopping for Summer Footwear in Ireland

If you’re looking to buy flip-flops this season, you have plenty of options right here in Ireland. Stores like Dunnes Stores, Penneys (known as Primark in the UK), and Sports Direct carry a wide range of affordable brands. For something more durable, check out local outdoor retailers like McIlroy’s or Decathlon, especially if you plan on hiking the Wicklow Mountains or exploring the Wild Atlantic Way.

When shopping online from UK-based sites like ASOS, Zara UK, or Amazon.co.uk, keep an eye on the product descriptions. They’ll often list "thongs" in the title but show images of flip-flops. Read the reviews too-British customers will confirm what the item actually is. Also, remember that sizing can differ slightly. UK sizes are generally half a size larger than EU sizes, so if you wear a 40 in Ireland, you might need a 6 in the UK. Always check the size guide before clicking "buy."

Another tip: shipping costs and VAT rules have changed since Brexit. While some UK retailers still offer free delivery to Ireland, others charge extra. Look for stores based in the Republic of Ireland or Europe to avoid unexpected fees. Websites like Brown Thomas or Joyce Boutique offer higher-end options if you’re looking for designer flip-flops rather than basic rubber ones.

Beyond Flip-Flops: Other Footwear Confusions

While "thong" vs "flip-flop" is the biggest mix-up, there are other terms that vary between the UK and Ireland. Take "plimsolls," for example. In the UK, this refers to flat canvas shoes with rubber soles, similar to Converse All Stars. In Ireland, we usually call them "trainers" or simply "sneakers." Using "plimsolls" in Dublin might make you sound like you’re describing school gym shoes from the 1970s.

Then there’s "wellies." Both sides of the Irish Sea use this term for waterproof boots, but in Ireland, it’s deeply tied to our weather culture. Whether you’re attending the Galway Arts Festival or watching the Guinness Six Nations in Croke Park, wellies are essential gear. Brands like Hunter are popular, but local favorites include Blundstone and Keen, which handle wet grass and muddy paths better than most.

Even "trainers" can be tricky. In the UK, "trainers" covers all types of athletic shoes, from running spikes to casual sneakers. In Ireland, we tend to reserve "trainers" for sport-specific footwear and use "sneakers" for everyday casual shoes. Again, not a huge deal, but worth noting if you’re comparing prices or reading product specs.

Woman choosing comfortable sandals in a Dublin boutique

Tips for Travelers and Online Shoppers

If you’re planning a trip to the UK and want to pack light, consider buying flip-flops there. Just search for "thongs" in store directories or apps. Major chains like Superdry, Next, and Debenhams (where still operating) will have them in the summer sections. Prices are often competitive, especially during sales events like Black Friday or end-of-season clearances.

For those staying in Ireland, support local businesses whenever possible. Shops in areas like Smithfield Village in Dublin or the English Market in Cork often carry unique, handmade footwear options that you won’t find in big-box stores. Plus, you’re helping keep money within the community, which matters more than ever in today’s economy.

And don’t forget about comfort. No matter what you call them, flip-flops should fit well. Poorly fitting sandals can cause blisters, arch pain, or even long-term foot problems. Look for cushioned soles, adjustable straps, and good arch support. Brands like Teva and Birkenstock offer styles that work well for both casual wear and light hiking.

Cultural Nuances and Social Context

Wearing flip-flops-or thongs-is socially acceptable in many parts of the UK and Ireland, but context matters. In casual settings like beaches, parks, or informal gatherings, they’re perfectly fine. However, you wouldn’t typically wear them to a business meeting, a nice restaurant, or a formal event. In cities like London or Dublin, locals tend to dress slightly more formally, so opting for loafers, sneakers, or boots shows respect for the occasion.

There’s also a generational divide. Younger people in both countries are more likely to embrace global trends, including wearing stylish sandals year-round. Older generations may prefer traditional footwear, especially in cooler months. Understanding these nuances helps you blend in, whether you’re visiting friends in Manchester or attending a wedding in Sligo.

Do British people really call flip-flops 'thongs'?

Yes, in the UK, "thong" commonly refers to sandals with a toe strap. It does not refer to underwear unless specified. This usage dates back decades and remains standard in everyday speech.

What do Australians call flip-flops?

Australians use both "thongs" and "flip-flops." "Thongs" is more common in casual conversation, while "flip-flops" is understood but less frequently used. Be cautious when traveling there to avoid misunderstandings.

Can I buy UK-style thongs in Ireland?

Yes, many Irish retailers stock the same styles sold in the UK. Look for brands like Havaianas, Crocs, or generic store labels. Online shoppers can order from UK sites, but check shipping costs and return policies.

Are UK shoe sizes different from Irish/EU sizes?

Yes, UK sizes are typically half a size larger than EU sizes. For example, a UK 6 equals approximately an EU 40. Always consult the retailer’s size chart to ensure a proper fit.

Is it rude to wear flip-flops indoors in the UK or Ireland?

Not necessarily, but it depends on the setting. In homes, it’s common to remove shoes entirely. In public spaces like shops or cafes, flip-flops are acceptable in warm weather but frowned upon in formal or professional environments.